Options for Art Exhibit Programs by Religious Institutions
by an anonymous volunteer
Naming the exhibiting entity
Thinking through exhibition objectives prior to name branding is important. Also, translating the desired name into languages of expected visitors helps make sure the intent of the name rings true for a world-wide audience. Focus groups testing alternate names across demographics of intended visitors may catch errors in perception.
Carefully considering the choice of words in institutional names is important. Members of the public who are considering visiting institutions exhibiting art, when going through names of institutions in a geographic area, have expectations of what they will experience when they arrive at the facility just from the name itself. Expectations are shaped by their experiences.
Institutions with the name "gallery" are likely to be associated with these types of exhibits:
- all levels of budgets
- local to international geographic scope
- all classes of artists
- all types of art
Institutions with the phrase "center for the arts," "art center" or the word " museum" in their name are likely to be associated with these types of exhibits:
- moderate to high budget
- regional, national and international
- established and emerging artists
- emphasis on fine art consisting of installations, painting and sculpture plus folkloric, decorative and photographic art
- artist organizations
Institutions with the phrase "cultural center" in their name tend to be associated with these types of exhibits:
- low to moderate budget
- city, county or statewide
- emerging artists
- emphasis on folkloric, decorative and photographic art in lieu of fine art
- elementary and high school student art
Return to Options for Art Exhibit Programs by Religious Institutions
Links to sources of information outside of our web site are provided only as referrals for your further consideration. Please use due diligence in judging the quality of information contained in these and all other Web sites and in employing referenced consultants or vendors. Information from linked sources may be inaccurate or out of date. Traditional Fine Arts Organization, Inc neither recommends or endorses these referenced organizations. Although Traditional Fine Art Organization, Inc. includes links to other web sites, it takes no responsibility for the content or information contained on those other sites, nor exerts any editorial or other control over those other sites. For more information on evaluating web pages see Traditional Fine Arts Organization, Inc.'s General Resources section in Online Resources for Collectors and Students of Art History.
Search Resource Library for thousands of articles and essays on American art.
Copyright 2014 Traditional Fine Arts Organization, Inc., an Arizona nonprofit corporation. All rights reserved.